Maplebear Inc.
Maplebear Inc., doing business as Instacart, is an American retail media and delivery company based in San Francisco that operates a grocery delivery and pick-up service in the United States and Canada accessible via a website and mobile app. It allows customers to order groceries from participating retailers with the shopping being done by a personal shopper, who picks, packs, and delivers the order, while also providing alcohol delivery in regions where it is permitted.
Basic company information
Each field links to its source. Financial figures retain their reporting periods; background references are identified in the source list.
- Business sectors
- retail; food product; delivery; food delivery [1]
- Company / filing name
- Maplebear Inc. [2]
- Headquarters location
- San Francisco [1]
- Founded
- 2012 [1]
- Legal form
- initial public offering; public company; privately held company [1]
- Leadership in background record
- Fidji Simo [1]
- Founders
- Apoorva Mehta; Max Mullen [1]
- Official website
- instacart.com ↗ [1]
- CIK
- 1579091 [2]
- Country in background record
- United States [1]
- Symbols / exchanges
- CART (Nasdaq) [2]
Company positioning and business
Maplebear Inc., doing business as Instacart, is an American retail media and delivery company based in San Francisco that operates a grocery delivery and pick-up service in the United States and Canada accessible via a website and mobile app. It allows customers to order groceries from participating retailers with the shopping being done by a personal shopper, who picks, packs, and delivers the order, while also providing alcohol delivery in regions where it is permitted. [3]
The company offers service from 2,200 retailers covering nearly 100,000 grocery stores, and works with 9,000 consumer packaged goods brands. Alcohol delivery is available from hundreds of retail banners that span 17,000 stores across North America. [3]
Instacart reaches "nearly 98%" of SNAP households, offering delivery services from about 180 retail banners, including ALDI, Food Lion, Publix, The Save Mart Companies and Walgreens, spanning about 30,000 stores across all 50 states and Washington D.C. Since its founding, Instacart Marketplace has seen over $100 billion of "gross transactional value" and over 900 million orders with approximately 20 billion items ordered. [3]
Background text: Wikipedia contributors, Instacart. Selected introductory paragraphs, licensed under CC BY-SA 4.0. Official filing data is cited separately.
Management and corporate governance
The Wikidata background record identifies Fidji Simo in the chief-executive role. This background entry is not an official confirmation of the current board or executive roster. [1]
Financial year, securities and disclosures
Listed securities: CART (Nasdaq). Multiple symbols may represent different share classes or securities of the same registrant. [2]
History and key events
Founding / inception date recorded in Wikidata. [1]
Financial results and regulatory disclosures
No individual financial documents have been indexed yet. Open the source to consult company disclosures. [2]
Related entities and concepts
Frequently asked questions
When was Maplebear Inc. founded?
Founded: 2012. The linked source provides the background record. [1]
Where is the headquarters of Maplebear Inc.?
Headquarters location: San Francisco. The linked source provides the background record. [1]
Which business sectors are recorded for Maplebear Inc.?
Business sectors: retail; food product; delivery; food delivery. The linked source provides the background record. [1]
Sources and review dates
- Wikidata — company background record (CC0) ↗
- Company identity and profile data ↗
- Wikipedia contributors — Instacart (CC BY-SA 4.0) ↗
Reviewed 23 October 2026. Financial periods and historical event dates are shown separately. Figures reflect their stated source dates; this page is not a live quote or investment recommendation.